On the fashion catwalks there was a trend towards more honest beauty – something which we are spearheading with our new Beauty Manifesto. According to one beauty editor the look is all about not trying to look overdone or perfect but very much relaxed and real – this we like!
Of course the no-makeup look doesn’t mean wearing no makeup! Flawless skin starts with great skincare but increasingly our clever brands are combining makeup AND skincare with formulas packed with antioxidants and nutrients…
Inika’s best-selling Liquid Mineral Foundation blurs the line between foundation and moisturiser by hydrating and nourishing the skin while providing a flawless finish; UNE’s Youth Serum Foundation is rich in natural Hyaluronic acid to plump and smooth skin while giving incredible radiance.
If you prefer a BB Cream then try Madara’s Moonflower and Sunflower Tinting Fluids which combine a moisturiser, sunscreen and facial tint. If you are worried about blemishes then RMS Un-Cover Up is our best-selling concealer and in fact the entire RMS range has been formulated to make you look radiant while also nourishing skin.
For a finishing touch why not try an Illuminiser to perfect your healthy glow – Nourish Golden Glow smoothes out skin and gives light while also stimulating collagen production.
With summer on the horizon now is the time for a sweep of Bronzer or golden Face Oil such as the legendary Nuxe Huile Prodigieuse which is a shimmering Dry Oil for face, body and hair or try Kae’s Beauty Scintillante which is rich in Vitamin E and Omega 6.
If purple isn’t for you, you can still rely on earthy shades of brown – the Dr. Hauschka Eye Palatte 01 has a perfect foursome of versatile stony colours.
To compliment your glowing complexion and soft eyes, lips can be anything from deep berry red to flaming orange but definitely no liner – just softly applied and pressed on with a fingertip. Pinks are also on trend and the good news is there is a pink to flatter every skin tone. Our best-seller is the multi-tasking RMS Lip2Cheek.
We’re glad to know that bright nail polish is in again for 2015 so while nude shades always look chic now is the time to try something new. Look out for the latest Zoya Collections in delicious candy colours and spring fresh shades from sunny yellow to sky blue and pistachio crème. Bring on summer!
PS. The biggest trend flagged up by the beauty editors is that the demand for chemical–free products is set to expand massively in 2015 – we’re ready!