The UK’s best natural beauty personalities were revealed last week at the exclusive launch event of the Natural Beauty Yearbook 2016 and local businesswoman Sonia White of Holmes Chapel scooped 1st prize holding off Radio 2’s Janey Lee Grace for the top spot.
The Natural Yearbook provides a snapshot of the leading personalities in the Natural Beauty sector and the judges praised Sonia, Managing Director of LoveLula.com, for her mission to unite natural and organic brands from around the globe, making them accessible to all.
It was a double celebration for Sonia too as LoveLula.com was also awarded Best Online Retailer for 2015.
Working from the company’s headquarters in Middlewich, Sonia is no stranger to awards.
She has also recently won the Best Retail Innovation Award for devising the LoveLula Boutique, an online marketplace to aid small Natural Beauty brand owners who would otherwise find it difficult to promote their products.
Sonia says “This award was especially pleasing as we beat industry heavyweights such as Marks & Spencer and Elemis and just shows that, with lot of hard work, small, local businesses can still compete with established high-street names”.
If this wasn’t enough Sonia’s achievements were also recognised by Ann Summers CEO, Jacqueline Gold, someone who champions the cause for women business owners with her #WOW (Women on Wednesday) awards on Twitter.
Starting out 7 years ago, Sonia soon outgrew her shop in King Street, Knutsford and now occupies a 2,500 sq foot warehouse in Middlewich stocking over 250 Natural & Organic beauty brands, the largest collection under one roof anywhere in the world.
Sonia started her company soon after the birth of her son Nicholas who suffered terribly with childhood ezcema.
Unhappy with the doctors insistence on prescribed steriods and frustrated with the lack of clarity over the liberal use of the term ‘natural’ in many of the high street brand’s products, Sonia set out on a mission to help others that found themselves in a similar situation.
You can read her full story here